The western society of our days has entered into a drift of buying and throwing clothes at worrying levels. All the agents of the fashion industry must work on innovation to reduce this crisis of fast fashion.

According to statistics, every citizen of the United States throws an average of 68 garments a year. Many of them may only have been put once and other dresses have only been tested in the store or when received after making an online purchase.

These practices will soon become unsustainable and will become a serious problem for the garment industry. Brands and fashion companies are creating more clothes than people demand.

As the experts indicate, one of the solutions would happen because the clothes were fully recyclable and were manufactured with fewer possible resources. But how to achieve this so that the large corporations in the industry continue to have economic benefits at the end of the month? It is a complex task that must involve all the voices of the sector to obtain a common good.

Sustainable fashion must be key in the future

Below are some solutions for a sustainable fashion. Some companies in the sector already work with microbes that eat polyester. It seems funny or science fiction but, as is known, polyester is one of the most used materials in the making of dresses, shirts and all kinds of clothes. These microbes can, for example, eat an old suit and decompose the material and this can be sold to the industry that makes the polyester so that it has a new use.

Also, for example, companies in the industry work on tissues produced from algae or organic waste. In this last point, it is worth highlighting the process that converts foods like oranges into raw material for fashion. Cotton fibers can be reused thanks to processes that use chemical products that respect the environment.

All these solutions seem utopian but the society and the fashion industry is gradually realizing the need of caring for the environment. And this directly affects the fight for a world beyond next season.