Since the advent of e-commerce in our lives, millions of people around the world shop online from a smartphone, tablet or computer.

Today e-commerce has displaced physical stores in many sales sectors. Proof of this is that many companies and brands do not have all the stock in their stores in shopping malls and streets of our cities and, if they want a particular product and they don’t have it, they order it online and receive it the next day or 48 hours later. An action that could also be done by any person without leaving home.

In the fashion sector, brands have made a great effort to put all their collections and products on the Internet. To achieve that, they offer great benefits to customers, such as free shipping and returns, warranty or extensive possibilities to choose size, color or other features, something that is more limited in the traditional stores.

In recent years, Internet platforms that enable the purchase and sale of clothing have emerged in the fashion sector. Mobile applications serve as intermediaries between people who want to sell or buy dresses, T-shirts, shirts, blouses, coats or other items. We must register in the app that we like, search in our closet the clothes that we can no longer wear because they are too small or we no longer like them, take some pictures and publish them with a title, price and description on the internet.

Mobile applications and circular economy

This action will expose our clothes to thousands of people. Some of them will contact us to ask us some questions about the garment or to reach an agreement. This second chance we give to the clothes is a way to go in favor of the environment and the circular economy as it is a sustainable action that goes against the fast fashion. This kind of fashion relies on the compulsive consumption that leads to thousands of garments being rarely used and end up in the trash harming the planet.